The art oF Flight
The Art of Flight features Travis Rice and friends as they travel the globe in search of the most extreme locations to snowboard. I designed an interactive experience where viewers could watch trailers, outtakes, and bonus clips, learn more about each athlete, and for the first time on Xbox, buy the film directly from the branded experience.
Ride with the Athletes
Viewers experienced what it's like to snowboard down a mountain thanks to epic, helmet-mounted GoPro footage.
Meet the Riders
Viewers learned more about the main cast of athletes via bios and full-screen images.
A dynamic Twitter feed kept viewers in the know with everything Art of Flight.