Design + Illustration + Direction

Ralph Breaks the Internet


Disney's Wreck It Ralph 2: Ralph Breaks the Internet

Building on the success of previous interactive ad campaigns, I worked with Disney to promote the next installment in the Wreck It Ralph film series. We built excitement and spread awareness for the film via full-length trailers and an introduction to the characters via short bios.

Client: Walt Disney Pictures // Platform: Hulu // Role: Art Director, Lead Designer, Copy Writer // Agency: BrightLine


Video Gallery (Home Screen)

Viewers got excited for the premiere by watching the full-length trailer.



Character Gallery

Viewers learned more about each of the film’s main characters via biographies and hi-res images.


Character Bio Tiles

Click to enlarge.


Watch the demo to see how this campaign came to life.

More Work